Monday, September 25, 2006

A demotion of promotion

Brad Hustron writes about the futility of church marketing:
Marketing, or better yet Promotion, is engrained within our culture far deeper than just consumerism. Whether one needs to “sell themselves” for job interview or to drum up support for a political campaign, the doctrines of Promotion are pervasive and deeply ingrained in our world.

I suppose that the Your Good Life Purpose Driven Prayer of Jabez Now approach to ministry is an outright demanded and entrenched staple of the American Church. In all phases of ministry, not only is a church body typically sliced into demographic and social groups by its leadership (thereby creating several church bodies in one), it is accompanied by a slew of programs, gimmicks and campaigns that are all designed to both keep the faithful in the pews and to “bring seekers to Jesus.”
Brad suggests the church learn to use "His means, not ours."

1 Comments:

Blogger Milton Stanley said...

You're welcome, Phil. Glad you found something useful!

1:12 PM, September 26, 2006  

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